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Nice to meet you, we’re PPL.

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Your lifeline to the frontline.

We develop the frontline talent and programs that grow people, brands and business through the lens of human potential. Equal parts HR firm, marketing agency and sales partner, we’re a cooperative ecosystem of people and solutions for frontline success.

Our Story

We believe conversion starts with culture. 

We believe conversion starts with culture. 

We represent the unsung 80% the retail and consumer worlds depend on.

4 in 5

of frontline employees lack opportunities, technology and autonomy despite their essential jobs.¹

55%

of frontline workers in North America feel expendable to their employer.²

vs

+674%

increased engagement when frontline employees feel seen and valued by their organization.³

+448%

increased sense of fulfillment when frontline employees feel seen and valued by their organization.⁴

Our Services

We grow people, brands and business through the lens of human potential.

Sales

We complete the path-to-purchase with outsourced sales teams who are completely dialled in.

Marketing

We bond brands and consumers through real world experiences.

Retail

We elevate the experience for employees, partners and shoppers alike.

Intelligence

We gather frontline intelligence to inform partner, in-field and shopper strategy.

Our Virtues

The character, mindset and behaviours of our people, at scale.

Learn More

Helpful answers to burning questions.

PPL FAQ

Your lifeline to the frontline.

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© 2025 People Agency (PPL).